Skincare That Never Got a Chance

Each year, millions of beauty products are discarded unopened — not because they’re flawed, but because their expiration date is getting close. For luxury skincare, that often means products are pulled from shelves 6–9 months before expiry, especially by retailers like Sephora or high-end department stores.

Supporting Data:
According to Cosmetics Business, beauty product waste is a “silent crisis,” and industry insiders estimate that up to 20% of inventory is discarded before it’s even purchased

Our Response:
We see value where others see expiration. These products are sealed, safe, and beautiful — they just didn’t sell fast enough. Our mission is to rescue that beauty before it disappears.

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